Objective
To launch and scale Stephen Baker’s Instagram presence into a predictable revenue channel, focusing on growing authority, generating leads, and monetizing both group coaching and digital products.
Key Opportunities
- Build a personal brand that attracts high-ticket leads organically
- Create a faceless or low-effort content strategy to free up SGB’s time
- Implement a direct-response sales funnel inside Instagram DMs
- Position Instagram as the growth engine for YouGrow app and group offers
- Increase conversion of leads with DM automation and structured follow-up
Our Strategy
Content Creation:
- Weekly reels based on coaching insights, objections, and transformation hooks
- Mix of face and non-face content to save time
- Scriptwriting, editing, scheduling handled by our team
Engagement & Lead Gen:
- Daily interaction with 30–50 aligned accounts
- Commenting and strategic DM outreach
- Organic Pixel and Alt Page strategies (optional)
Monetization Funnel:
- Custom DM flow using ManyChat for group program and MP3 sales
- Automated follow-up to qualify and convert warm leads
- Bi-weekly optimization calls to refine messaging
Investment
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Estimated range: $8,000–$10,000 for a 90-day done-for-you growth program
(Includes content, engagement, monetization funnel, and dedicated strategist)